What is a KPI?

KPI is an acronym for "key performance indicator". Key performance indicators are a set of measurements that a company uses to evaluate how well it is doing. These metrics can be used to track the success of an organization over time, and they can be used in many different ways.

In the context of product development, key performance indicators are often used to measure the success of a product. The most common KPIs for products are total sales, profit margin, and customer satisfaction. These KPIs are often tracked by companies on a monthly or quarterly basis in order to see trends in the business over time.

What are the top Key Performance Indicators?

The top key performance indicators are the most important measurements of a product. These measurements help us to understand the success of a product and how it compares to other products in the market:

  • Net Promoter Score (NPS)
  • Monthly Recurring Revenue (MRR)
  • Average Revenue Per User (ARPU)
  • Customer Acquisition Cost
  • Customer Lifetime Value
  • Retention Rate
  • Churn Rate
  • Customer Satisfaction Score (CSAT)
  • Number of customers acquired
  • Organic vs Paid Traffic
  • Bounce Rate
  • Number of active users

Build better products with user feedback

Rapidr helps SaaS companies understand what customers need through feedback, prioritize what to build next, inform the roadmap, and notify customers on product releases

Get Started