Product Glossary

Common product and customer feedback lifecycle terms and their definitions.


  Feedback

  Product

A/B Testing

A/B testing, also known as split testing or bucket testing, is a user experience...

Agile Software Development

In software development, agile practices involve discovering requirements and de...

Alpha Test

Alpha Testing is a type of acceptance testing that identifies bugs before releas...

Backlog Grooming

Backlog grooming, also known as backlog refinement, is where backlog items are d...

Beta Testing

Beta Testing is performed by actual users or customers of the software in the li...

Buyer Persona

A buyer persona or a customer persona is a character created to represent a user...

Cannibalization

In marketing strategy, cannibalization refers to a reduction in sales volume, sa...

Customer Satisfaction

Customer satisfaction (CSAT) is a measure of how products and services supplied ...

Customer Service

Customer service is the provision of service to customers before, during, and af...

End User

In product development, an end-user is ultimately used or is intended to ultimat...

Minimum Viable Product

A minimum viable product (MVP) is a product version with just enough features to...

Product Backlog

The product backlog is a breakdown of work to be done and contains an ordered li...

Product Changelog

A changelog is a log or record of all notable changes made to the software. Eith...

Product Design

Product design is defined as the design required to create a new product sold by...

Product Features

“Product is anything that can be offered to someone to satisfy a need or a want....

Product-Led Growth

Product-led growth is a business strategy in which a company uses its product as...

Product Lifecycle

A product life cycle is the amount of time a product goes from being introduced ...

Product Management

Product management is an organizational function within a company dealing with n...

Product Manager

A product manager is a professional role responsible for the development of prod...

Product/Market Fit

Product/market fit means being in a good market with a product that can satisfy ...

Product Owner

The product owner, representing the product's stakeholders and the voice of...

Release Notes

Release notes detail the corrections, changes, or enhancements, functional or no...

Scrum

Scrum is a framework utilizing an agile mindset for developing, delivering, and ...

Sprint Backlog

The sprint backlog is the subset of items from the product backlog intended for ...

Sprint Planning

At the beginning of a sprint, the scrum team holds a sprint planning event to:

Th...

Sprint Review

Sprint review is conducted at the end of every sprint. Product Owners should see...

Sprint

A sprint, also known as iteration or timebox, is the basic unit of development i...

Unique Selling Point

A unique selling point or point or proposition (USP) refers to the unique benefi...

User Experience

The user experience(UX or UE) is how users interact with and experience a produc...

User Interface

A user interface is the point of human-computer interaction (or, in the case of ...

User Onboarding

User onboarding is the process of improving a person's success with a produ...

User Persona

A user persona, customer persona, buyer persona is a character created to repres...

User Research

User research focuses on understanding user behaviors, needs, and motivations th...

User Story

In software development and product management, a user story is an informal, nat...

Value Proposition

A value proposition is a promise of Value to be delivered, communicated, and ack...

Waterfall

Waterfall defines a sequential model for planning, building, and delivering new ...

  Roadmap

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