What is User Feedback?
User feedback is qualitative information from users on their likes, dislikes, impressions, and requests about a product. Collecting and making sense of user feedback is critical for companies to build the right feature and keep their customers.
User feedback is actual data collected from users which expresses their reaction and overall experience to a product, service. These insights are then used by various digital roles – such as digital marketers, UX designers, web analysts, mobile marketers, and more – to improve the customer experience.